Fit Small Business • 2nd May 2023

10 CRM Best Practices for Small Business in 2023

Customer relationship management (CRM) software offers tools for sales teams to store contact data, track sales deals, and engage leads from one system. They also help businesses design and deploy marketing campaigns and manage customer service activity—allowing them to improve customer acquisition and retention.

Fit Small Business • 1st November 2022

7 Best Free CRM Software Tools for Small Business

Unlike a paid subscription, free customer relationship management (CRM) software lets teams manage leads, marketing campaigns, and sales activities without a monthly or annual payment.

Fit Small Business • 16th March 2023

How to Create a Customer Profile (+ Free Template & Examples)

All sales leads aren't measured equally. The difference between a successful and unsuccessful sales team is the ability to generate qualified leads.

Fit Small Business • 18th October 2022

CRM Integration: The Ultimate Guide for Small Business

Turn your customer relationship management (CRM) software into a hub for sales, marketing, collaboration, and other activities through CRM integrations with other apps for business use.

Fit Small Business • 10th October 2022

How to Create a Sales Funnel (+ Examples & Free Templates)

Sales funnels visualize where prospects are in the buying journey of a sales process and assist in lead generation and sales forecasting.

Fit Small Business • 31st March 2023

23 Actionable Sales Statistics for Small Business

Working in the sales industry is a constantly evolving experience. You must adapt to the current technology landscape and changing buyer preferences.

Fit Small Business • 7th October 2022

How to Create a Sales Plan in 10 Steps (+ Free Template)

A sales plan lays out the necessary strategies, objectives, tools, processes, and metrics needed to hit your business’ sales goals.

Fit Small Business • 5th November 2020

The Ultimate Guide to Lead Generation

Lead generation is a set of tactics used to attract potential customers and move them into your sales funnel. It involves engaging prospects, capturing their interest, and nurturing them into customers.

Fit Small Business • 4th November 2020

How to Get More Referrals & Gain Raving Fans

It’s no secret that referrals from satisfied customers are much more likely to generate new customers than any other form of sales or marketing communication. After all, few things are more reassuring than a positive endorsement from someone you know and trust.

Fit Small Business • 9th October 2020

The Complete Guide to Sales Operations

Sales operations are the processes and systems that enable a sales team to effectively generate leads, manage relationships, and generate new customers.

Fit Small Business • 26th October 2020

Overcoming the 9 Most Common Objections in Sales

There is nothing more devastating to a sales rep than an unexpected objection. Whether a prospect is telling you your products and services are too expensive, or the timing isn’t right, it’s inevitable that you’ll encounter some kind of objection in nearly every deal.

Fit Small Business • 9th June 2021

What Is Cross-selling? When It Works & Tips to Make It More Effective

Cross-selling is a sales management strategy used to increase the overall value of a transaction by suggesting additional products or services that complement the existing purchase.

Fit Small Business • 2nd June 2021

How to Create a CRM Strategy in 7 Steps (+ Free Worksheet)

A customer relationship management (CRM) strategy is a business organization’s plan to consolidate data from sales, marketing, and customer service and then convert them into actionable information using CRM software. Creating this plan requires you to review your business plan and consider your customer’s journey from prospect to client, but results in a streamlined process, making it well worth the effort.

Fit Small Business • 26th October 2020

13 Ways to Improve Your Sales Performance

Sales performance is the measurement of sales activity against the goals outlined in your overall plan. The simplest method of tracking performance is to establish sales goals for your team.

Fit Small Business • 16th September 2020

What Is Emotional Selling & How Is It Effective?

While many people think that emotions have no place in sales and it’s logic that matters, that’s simply not true. All sales deal with some degree of emotion, making it of the utmost importance for salespeople to recognize and understand.

Fit Small Business • 9th September 2020

The Ultimate Guide to Sales Management

Sales management is the process of developing a sales team and training a sales team to maximize sales performance. This includes implementing sales operations that drive your business forward, developing sales techniques, using the right software and tools, and measuring sales performance.

Fit Small Business • 26th August 2020

9 Great Tips for Training a High-Performing Sales Team

Sales managers and CEOs are ultimately responsible for the success of their sales teams. Getting quality talent in place is one thing, but making sure your sales training methods give your team the tools, resources, and knowledge to effectively prospect leads and close sales is critical to building a successful sales business.

Fit Small Business • 3rd August 2020

11 Best Sales Automation Software Tools for 2023

Sales automation software makes sales professionals more efficient by removing manual processes, fostering collaboration, and uncovering critical information to move the sales process forward and close deals faster. We’ve identified 11 sales automation tools designed to help small business owners enable their teams and enhance their sales process in a variety of ways.

Fit Small Business • 26th June 2020

How to Build a Great Sales Culture in 10 Steps

A great sales culture is one where the environment and overall attitude is positive, transparent, and results-driven. Sales leaders build an excellent culture by making sure goals align with the overall company mission and its revenue targets while also promoting a sense of open communication, collaboration, healthy competition, and fun.

15th May 2019

What Is Teamwork? The Best Practices for Excellent Teamwork

Everyone has their own definition of what effective teamwork looks like. Every team leader knows how important good teamwork is to business success, but not everyone knows how to create a work environment that facilitates successful teamwork.